IOWA WILD ANNOUNCES MULTI-YEAR PARTNERSHIP WITH BETFREDAug 3, 2022
LAS VEGAS – The Iowa Wild announced today a multi-year sponsorship agreement with Betfred. The agreement includes significant marketing opportunities in digital, print, radio, and TV as well as on gamedays within Wells Fargo Arena.
“We’re extremely proud of our partnership with the Iowa Wild and are excited to be part of the expansive American Hockey League community,” said Bryan Bennett, Chief Operating Officer of Betfred. “We recently launched our new betting app in Iowa, and we knew this would be an amazing opportunity to continue investing in the state. We look forward to getting started and providing Wild fans an engaging experience for the upcoming season.”
“We are excited to announce Betfred as our exclusive partner in the Sportsbook category,” said Brent Arnold, Senior Director of Sales for the Iowa Wild. “We look forward to the tremendous addition Betfred will bring to our Iowa Wild fan experience.”
For the 2022-2023 season, Iowa Wild fans can take advantage of exciting new giveaways including suite sweepstakes, ticket giveaways, and exclusive merchandise. For more details on the Betfred apps and the Iowa Wild partnership please visit betfredsports.com.
About Betfred USA
Betfred USA is the wholly owned US subsidiary of Betfred Group, a Warrington, United Kingdom based bookmaker that owns and operates over 1,400 betting shops in the UK as well as industry leading online and mobile products in the UK and Spain. Betfred Group, founded by brothers Fred and Peter Done in 1967, created Las Vegas based Betfred USA in 2019 specifically to enter the robust and ever-expanding US sports betting market. Betfred, a proud sports betting sponsor of the Cincinnati Bengals, Denver Broncos, Colorado Rockies and Iowa Cubs, is currently a licensed operator in Arizona, Iowa, Pennsylvania, Louisiana, Washington, and Colorado, with Nevada, Maryland, Virginia and Ohio pending regulatory approval.